Thursday, April 5, 2007

AdSense updates ad-look

Google has been testing around with new look for ads for a while and has come to a conclusion that replacing the typical 'Ads by Goooooogle' to an The image “” cannot be displayed, because it contains errors. image would be more "visually appealing to users" and "perform even better for publishers and advertisers" which means most likely means a higher CTR. Another change to the ads (which was not mentioned in Inside AdSesne blog) is that this label has been moved from the top left corner to bottom right corner for rectangles which means users will see the ads before know they are served by Google. It is a smart act for AdSense to constantly update the look of their ads as to attracts ad-blind users.

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